Marketing - Corporate Account Management
Degree:Post Graduate
Program Overview:
Centennial College's Marketing – Corporate Account Management program will prepare you for an exciting and financially rewarding career as an account manager/sales professional in the business-to-business (B2B), business to Consumer (B2C), government and institutional marketplaces.
In this business graduate certificate program, you'll learn that because today's customers are well informed and expect more customized solutions, account managers must have a solid foundation in all areas of sales, marketing and service. This includes prospecting, networking, relationship building, closing and post-sales activities.
Admission Requirements:
GPA: 60% or above
IELTS: Overall 6.5 no band below than 6.0
PTE: Overall 63 with no band below than 60
Tuition Fee: Click here
Learning Outcomes:
Conduct research into potential clients and their environment in order to identify their needs.
Plan and deliver collaborative sales presentations and written proposals that identify with the audience’s needs.
Create and communicate the value of a product or service for a targeted customer.
Develop and apply a systematic trust-based relationship selling process tailored to meet each customer’s unique situation.
Develop customer value models based on different customer needs, buyers, influencers and decision makers by applying fundamental financial and accounting concepts.
Career Outlook:
Account Manager
Account Executive
Sales Coordinator
Sales Representative (Inside/Outside/Commercial/Government)
Sales Consultant
Business Development Representative
Financial Services Representative
Territory Sales Representative
Program Intake: January & September
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